The cultural power strategy in the new era has pointed out the direction and goals for the developing of China’ s cultural industry，the children’ s publishing industry should make efforts to contribute to the cultural construction. However, in recent years, the phenomenon of “problematic children’ s books” has appeared in the field of children’ s publishing. This paper uses the four-dimensional theory of media information to classify these “problematic children’ s books” from the cognitive dimension, emotional dimension, aesthetic dimension and moral dimension, analyze the main reasons for the emergence of “problematic children’ s books”: the relevant regulations in the management regulations are relatively vague; the knowledge structure of the editors and reviewers is not complete; the implementation of the publication review system is not strict enough; the effective feedback and evaluation mechanism has not been established. In order to prevent “problematic children’ s books” and improve the content quality of children’ s publications, this paper discusses the following effective countermeasures: formulate detailed content classification and review standards; improve the practical and theoretical level of editors and reviewers; implement a strict book review system; establish an effective feedback mechanism with public libraries; give full play to the supervision functions of industry associations; establish an authoritative reading guidance public welfare organization.

Cultural power strategy Children’s book publishing industry Problematic , children’s books Content quality of books