Publishing Journal ›› 2021, Vol. 29 ›› Issue (4): 104-.

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Study on the Purchase Situation of Chinese Databases in World-class Universities ：
Based on the Statistics and Analysis of USNEWS World Universities Databases

  

  1. （Zhejiang University Library， Hangzhou， 310027）
  • Online:2021-07-15 Published:2021-07-31

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Abstract:

Through introducing the general publication situation of Chinese databases and
fetching data from databases of universities rangking Top 20 in USNEWS World University Rankings，
this study summarizes the statistics of Chinese databases purchased by those universities，and
discusses what Chinese databases of high universality are more preferred by world-class
universities. The study analyzes the international influence situation of Chinese databases from
the perspective of market share in world-class universities，and puts up three suggestions
to promote Chinese databases on the world-class universities scale: to attach importance to
international marketing; to improve contents quality; to adopt advanced information technology.

Key words:

International marketing

CLC Number: 

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