Publishing Journal ›› 2022, Vol. 30 ›› Issue (3): 123-.

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The Publishing Cooperation between The Commercial Press and The American
Macmillan company during the period of the Republic of China

  

  1. （School of Journalism and Communication, Xiamen University，Xiamen，361005）（School of
    Press and Publication, Beijing Institute of Graphic Communication，Beijing，102600）
  • Online:2022-05-15 Published:2022-05-28

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Abstract:

The Macmillan Company began to expand the Chinese market in the early 20th
century, and began 20 years of cooperation with The Commercial Press.And in 1930s，It has
made a breakthrough progress in the two cooperation fields of Macmillan’s original book sales
and special China edition of its textbooks, especially the latter, which indicates that the two of
largest publishing houses in the world have carried out substantive cooperation at that time.

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