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ISSN:1009-5853 CN:42-1618/G2
Supervised by Hubei Provincial Press and Publication Bureau
Supervised by Hubei Editors Association & Wuhan University
Published by the School of Information Management,Wuhan University
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2018, No.4 Date of publication:15 July 2018
Macro-strategy Analysis of “Beautiful Publishling”under the Idea of “Beautiful China” PanWennian WangDaifang
2018, 26 (4): 8-.
Abstract
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720
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(1584KB) (
254
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Research on the Dual Mechanism of Internet Mobilization in the New-media Environment
2018, 26 (4): 12-.
Abstract
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661
)
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(1684KB) (
268
)
The Competition Law Regulates the Publication of“Free Riding”
2018, 26 (4): 19-.
Abstract
(
715
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(1689KB) (
195
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Copyright Protection of Network Literature: Tort Form and Judicial Determination
2018, 26 (4): 23-.
Abstract
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938
)
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(1702KB) (
415
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Keep Pace with the Times, with Popular Theme Planning Opportunities
2018, 26 (4): 28-.
Abstract
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646
)
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(1639KB) (
409
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How to Build up Internal Strength of Topic Planning for a Textbook Editor
2018, 26 (4): 32-.
Abstract
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638
)
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(1555KB) (
288
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Editors’ Innovation Capabilities of Product Planning in the Context of Publishing Integration
2018, 26 (4): 36-.
Abstract
(
538
)
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(1635KB) (
400
)
Better Master One Than Engage with Ten, Less is More About Book Publishing of Local Average-sized Publishing House
2018, 26 (4): 39-.
Abstract
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657
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(1569KB) (
355
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On the Innovation Development of Traditional Publishing House’ s Digitalization Transition
2018, 26 (4): 43-.
Abstract
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760
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(1613KB) (
437
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Innovation of Medical Knowledge Service : Scientifc and Technical Documentation Press Case
2018, 26 (4): 47-.
Abstract
(
760
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(1675KB) (
344
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TheInnovativePathofFashionMagazinesfromthePerspectiveofSub-culturalCommunity
2018, 26 (4): 52-.
Abstract
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807
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(1678KB) (
604
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An Empirical Study on the Characteristics of Contemporary Chinese Outstanding Publishers : Based on the Statistic Analysis of 168 Taofen Publishing Winners
2018, 26 (4): 57-.
Abstract
(
628
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(2087KB) (
331
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Investigation and Analysis of the National Social Sciences Fund for the Project of Translating Chinese Academic Works
2018, 26 (4): 64-.
Abstract
(
756
)
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(1792KB) (
375
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The Development Status and Strategic Analysis of Children’ s Books Crossover Marketing
2018, 26 (4): 69-.
Abstract
(
700
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(1721KB) (
336
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The In?uence Factors to Customer Satisfaction of Online Children’ s Picture Books : Taking “Dangdang” ’ s Best-selling Picture Book as an Example
2018, 26 (4): 74-.
Abstract
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700
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(1768KB) (
551
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Investigation and analysis of WeChat platform of medical journals
2018, 26 (4): 79-.
Abstract
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827
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(1642KB) (
565
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Interactive Narrative Structure in E-book
2018, 26 (4): 84-.
Abstract
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801
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(2084KB) (
420
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Opportunities and Challenges of Artifcial Intelligence Application in Publishing Industry
2018, 26 (4): 89-.
Abstract
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833
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(1636KB) (
305
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Digital Transformation of NationalitiesPublishing in China in the Internet Era
2018, 26 (4): 93-.
Abstract
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652
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PDF
(1600KB) (
470
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Research on Management Strategy of Famous Bookstore : Taking Eslite Bookstore and Tsutaya Bookstore as Examples
2018, 26 (4): 99-.
Abstract
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1108
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(1662KB) (
819
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Research on Marketing Strategy Innovation of Independent Bookstores in Japan Based on SIVA Marketing
2018, 26 (4): 104-.
Abstract
(
771
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PDF
(1621KB) (
506
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The Origins and Growth of Instructional Management System in the Revolutionary Publishing History of the CPC(1921-1949): Genes, Sprouts and Prototypes
2018, 26 (4): 109-.
Abstract
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730
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(1630KB) (
326
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Chinese Printers, Confucius and Society in the Dutch East Indies
2018, 26 (4): 116-.
Abstract
(
649
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PDF
(1528KB) (
354
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