Abstract:

The essay begins with the influences on traditional publishing, especially on art and literature publishing houses by digital publishing.It delaborates specificly on the developing methods for art and literature publishing houses from two aspects respectively:to be an outstanding content provider and seeking for diversified cooperation.The essay insists that, the art and literature publishing houses could cooperate with other traditional publishing units and super network literature, as well as introducing high quality books with well-selecting and polishing efforts.At the same time, art and literature publishing houses should endeavor on the integration of good content with technology and industry.Meanwhile, cultivating talents to take advantage of qualified content is also very important.

Key words: Digital publishing, 　Art and literature publishing houses, 　Network literature