Publishing Journal ›› 2026, Vol. 34 ›› Issue (4): 54-61.
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Abstract: Based on Zhao Yiheng’s system of paratexts, in conjunction with intertextuality and Propp’s theory of narrative functions, this article examines the reconstruction mechanism of paratexts for original works. Paratexts establish a state of presence by write-read symbiosis through the referential expansion of the space for meaning, dynamic compensation of role functions, and open generation under the supplement mechanism. This narrative uses cross-media dissemination to break through the closed boundaries of text consumption in the context of participatory culture and intelligent co-creation, and promotes the life cycle extension and IP value co-creation of online literature under full-copyright operations.
Key words: Online literature Paratexts Write-read symbiosis Narrative intervention IP value co-creation 
CLC Number:
G237
Jiang Jinnian. The Generation Logic, Narrative Intervention and IP Value Co-creation of Paratexts in Online Literature [J]. Publishing Journal, 2026, 34(4): 54-61.
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https://cbkx.whu.edu.cn/jwk3/cbkx/EN/Y2026/V34/I4/54
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