出版科学 ›› 2025, Vol. 33 ›› Issue (3): 108-118.

• 历史与文化 • 上一篇    

刻本形态的视觉呈现与阅读引导—以明中后期刻本为例

  

  1. 南京大学文学院
  • 收稿日期:2024-10-11 修回日期:2025-01-20 出版日期:2025-05-28 发布日期:2025-05-28
  • 作者简介:杨森,南京大学文学院 2021 级博士生; 杨露,南京大学文学院 2021 级博士生。
  • 基金资助:
    江苏省研究生科研创新计划“明中期的书籍出版与社会转型”(KYCX24_0061)

The Visual Presentation and Reading Guidance of Woodblock-Printed Books: A Study Based on the Mid-to-Late Ming Dynasty

  1. School of Liberal Arts, Nanjing University
  • Received:2024-10-11 Revised:2025-01-20 Online:2025-05-28 Published:2025-05-28

摘要: 刻本形态的视觉呈现大略分作内外两层面。外在层面,函、册、卷、叶立体式划分文本层次,指导不同层级的阅读实践;序、目录、正文、跋平行式切割文本单元,并辅以对应单元文本功能的版面风格 ;版面元素的组合与搭配则为读者营造不同视野区间的阅读体验,达成或远景、全景或特写式“镜头语言”。内在层面,形态配合文字提示书籍分类信息,激活读者相关文本和解码记忆,加速阅读进程;源文本被进行“刻本式”重组,引导阅读理解。基于不同刻书目的, 官刻、私刻与坊刻在书籍出版时都会考虑其受众定位,无论是外在视觉风格还是内在文本形式都会进行相应调整,达成不同的意义导向。

关键词: 刻本形态 文本设计 分类 文本组织 意义引导

Abstract: The visual presentation of woodblock-printed books can be roughly divided into two levels: external and internal. Externally, boxes, volumes, scrolls, and folios create a hierarchical structure that guides different levels of reading practices; prefaces, tables of contents, main texts, and colophons divide the text into parallel units, accompanied by layout styles corresponding to the functions of these units. The combination and arrangement of layout elements provide readers with varied visual intervals, achieving effects akin to long shots, panoramic views, or close-ups, resembling a“ cinematic language.” Internally, the form complements textual prompts that convey classification information, activating the reader’ s prior knowledge and decoding memory, thereby accelerating the reading process. The source text undergoes“ woodblock-style” reorganization, guiding reading comprehension. Based on the different objectives of book publication, official, private, and workshop editions all take into account the targeting of their respective audiences during the publication process. Whether in terms of external visual style or internal textual form, corresponding adjustments are made to achieve distinct meaning orientations.

Key words: Woodblock-printed form Textual Composition Classi?cation Textual organization  Meaning orientation Constructive force

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