Publishing Journal ›› 2016, Vol. 24 ›› Issue (2): 84-.
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Abstract:
In the emergence of the new media era, the App magazine with its own characteristics highly favored by the audience. The uses and gratifications theory as a starting point, a brief analysis of the audience of App magazine use status and four kinds of demand meet form, in order to provide some ideas on the reference to the development of App magazine.
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http://cbkx.whu.edu.cn/jwk3/cbkx/EN/Y2016/V24/I2/84