关键词: &ldquo, 五力模型&rdquo, 丨 期刊出版 , 丨 女性期刊

Abstract:

 The paper analyzes Chinese woman journals from provider, competitors in the field, purchasers,
potential admittance competitors and substitutors based on “ Michael Porter Diamond Model”. The authors establish a
competitive index system of Chinese woman periodical, and try to describe the competitive environment of the journals
in China.