出版科学 ›› 2023, Vol. 31 ›› Issue (6): 104-.

• 港澳台出版 国外出版 • 上一篇    下一篇

海外出版传播的公共外交实践研究
—日本国际交流基金会的经验与启示

  

  1. 华东政法大学外语学院，上海，201620
  • 出版日期:2023-11-15 发布日期:2023-11-15
  • 作者简介:吴伟丽，文学博士，华东政法大学外语学院讲师。

Study on Public Diplomacy Practices of Overseas Publication and Dissemination:
Experiences and Insights from the Japan Foundation

  1. School of Foreign Studies, East China University of Political Science and Law, Shanghai，201620
  • Online:2023-11-15 Published:2023-11-15

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摘要：

以日本推进公共外交最重要的平台—国际交流基金会为例，从公共外交视角剖析其海
外出版的传播渠道、传播模式和传播受众特点，基于公开的 2003—2022 年相关数据，围绕资助
图书海外翻译出版、打造丰富的公益性数字出版物、向海外捐赠图书以及参加海外国际书展方面，
对日本国际交流基金会的海外出版传播实践进行梳理和分析，并总结其中值得借鉴的经验与启示，
以期推动我国海外出版传播向纵深发展。

Abstract:

This paper takes the Japan Foundation, the most important platform for promoting
public diplomacy in Japan, as an example, and analyzes the characteristics of its overseas
publication and dissemination channels, modes of dissemination, and dissemination audiences
from the perspective of public diplomacy. Based on its publicly available relevant data from 2003
to 2022, the Japan Foundation’ s overseas publication and dissemination practices are reviewed
and analyzed in aspects of funding the translation and publication of books overseas, creating
a wealth of public welfare digital publications, donating books to overseas and participating in
international book fairs overseas. Drawing experiences and insights, this paper hopes to promote
the development of overseas publication and dissemination in China.

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