Publishing Journal ›› 2018, Vol. 26 ›› Issue (4): 8-.

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Macro-strategy Analysis of “Beautiful Publishling”under the Idea of “Beautiful China”
PanWennian WangDaifang

  

  • Online:2018-07-15 Published:2018-07-15

Abstract:

Theachievementof “BeautifulPublishling”undertheideaof “BeautifulChina”nendsthe
applymentofmacro-strategyofgovernmentsector, suchasinstitutionalstrategy, planningstrategy,
integrationstrategyandguidancestrategy.Theuseofthesemacro-strategiescanplayaguidingand
normativeroleintheimplementationof “BeautifulPublishing”andinfavoroftheearlyrealizationof “Beautiful
Publishing”.