Publishing Journal ›› 2019, Vol. 27 ›› Issue (3): 35-.
Previous Articles Next Articles
Online:
Published:
Abstract:
[Abstract] This article suggests a frame of management of acquisition activities, which are key for academic publishing operation. After a brief discussion on acquisition activities, including its definition, features and categories, a set of managerial principles,procedures and tools has been introduced for publishing enterprises to plan acquisition activities and promote their efficiency.
0 / / Recommend
Add to citation manager EndNote|Reference Manager|ProCite|BibTeX|RefWorks
URL: http://cbkx.whu.edu.cn/jwk3/cbkx/EN/
http://cbkx.whu.edu.cn/jwk3/cbkx/EN/Y2019/V27/I3/35