Publishing Journal ›› 2018, Vol. 26 ›› Issue (3): 65-.
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Abstract:
Bookpublicationtakesindirectanddirecteconomiceffectsfromcommunicationandindustry channelrespectively.Inthismechanism,theeconomiceffecttakenthroughcommunicationchannelwhich influencestheinstitutionenvironmentandinnovationabilityofeconomicgrowthfromtheviewofsupplyis slowbutincreasinggradually.Meanwhile,theeconomiceffecttakenthroughindustrychannelwhichmakes thedemandincreaseisquickbuthasthetrendofdecreasinggradually.Totakethepromotioninfluenceof bookpublicationtoeconomicdevelopment,weshouldcontinueexpandthescaleofpublication,andfurther topromotethequalityofpublicationinthemeanwhile.Thepromotionsuggestionmayinclude :emphasizing theorganicfusionamongtraditionalprintmediaandemergingmediaandmodernintelligentmanufacturing industry,strengtheningtheguaranteeingandencouragingeffectoftheintellectualpropertysystem,increasing thefundsinputtofacultieswhoworkintheareaofsocialscienceandtechnicalinnovation.
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http://cbkx.whu.edu.cn/jwk3/cbkx/EN/Y2018/V26/I3/65