Abstract:

ThecontinuousfermentationofNetworktypewritinghasproducednetworktypeliterature，
whichrisehasmuchtodowiththemedia.Digitalmediatechnologyhasacceleratedthetypingprocessof
networkliterature.Theadaptationoffilm， television， animationandgamesputnetworktypeliteraturetothe
public， whichhavedetonatedthetrendofpopularreadingandentertainment.Underthemediaproperties，
thecommonalityoftypedtextshasemerged.“Mediadiscourse”deduces“thelogicofconsumption”of
marketeconomy， buildingandaffectingtheliterarypatterngradually， andoverturningtherulesandorderof
thetraditionalliteratureatthesametime.Theenhancementofcommodityattributes， thegrowthofpseudoindividualizedtypes， thelossofreader’sspiritandsense， thegrowthofwriter’ssurvivalanxiety， haveall becomethedevelopmentcruxofnetworktypeliterature.