Publishing Journal ›› 2017, Vol. 25 ›› Issue (3): 107-.
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Abstract:
This paper focuses on the sales data of Mo Yan, Yan Lianke, Liu Cixin, Cao Wenxuan, Hao Jingfang these five writers between Amazon, Online Computer Center( OCLC) and Google Trends, in order to find the overseas influence of Chinese literature books. And this study puts forward strategies and suggestions for Chinese literature books in reducing cultural discount, building multi-broadcasting channels, and constructing intercultural communication perspective of practice mutual understanding
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URL: http://cbkx.whu.edu.cn/jwk3/cbkx/EN/
http://cbkx.whu.edu.cn/jwk3/cbkx/EN/Y2017/V25/I3/107