出版科学 ›› 2014, Vol. 22 ›› Issue (1): 50-.

• 出版学 出版工作 • 上一篇    下一篇

传统文化图书出版“走出去”的文化传播思考

刘燕飞   

  1. 武汉大学中国新闻出版研究院博士后科研基地
  • 出版日期:2014-01-15 发布日期:2014-01-15
  • 作者简介:刘燕飞,武汉大学中国新闻出版研究院博士后科研基地博士后,河北大学新闻传播学院副教授。

Cultural Reflection about Chinese Traditional Culture Publishing“Going abroad”

  • Online:2014-01-15 Published:2014-01-15

摘要:

中国传统文化中有影响力的不仅是服装、饮食等这些浅层次文化,而且是价值观、思维方式等深层文化,图书“走出去”要注重传播深层文化。图书出版要注意文化传承和深入浅出:出版经典著作一定要解释得浅显易懂;出版通俗读物则要赋予其文化意义。如此,基于文化传播的图书“走出去”才有深厚的基础和支撑。

关键词: 传统文化, 图书出版, &ldquo, 走出去&rdquo, 文化传播

Abstract:

The Chinese culture includes traditional culture and modern culture,the traditional culture has special characteristic which can affect the world. We regard values, thinking mode as the deeper culture, and consider other things like customs, calligraphy, cuisine and dress as the surface one. It is the former which can effectively affect people overseas.Therefore, publishing “going abroad” must pay attention to the integration of deeper and easier knowledge. We should make profound knowledge easy to be learned when we publishing classics;and we should interpret the meanings when we publishing general books.