Abstract:

The traditional publishing value chain is almost in linear correlation, but the publishing value chain based on big data is three-dimensional and pluralistic reticular conformation which is figured out by 2 publishing mediums(paper and photoelectricity), 2 publishing sources (content source and data source) and 2 publishing services(product service and experiential service).The 2＋＋＋ conformation of the publishing value chain based on big data has changed the business model of publishing by extending the publishing value chain and expanding its domain.