Abstract:

An empirical research on the risk of 7 mobile reading Apps’ privacy invasion shows that the risk
of privacy invasion in mobile reading Apps is highly negative relevant to those market factors such as market
share and monthly active users. The key reason lies in that the smaller businesses have to seek for a safer
living space in the market. Thus， it is essential to give small mobile reading Apps appropriate policy support to
achive development for all sizes of mobile reading corporations.