Publishing Journal ›› 2015, Vol. 23 ›› Issue (6): 9-.
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Abstract:
The emergence of the Internet and its application profoundly changing the ecological environment of the traditional book industry. This also happened in the book industry . Wechat book is a printed products based on Wechat Circle of Friends.It is different from the POD, self-publishing and traditional publishing and has a great market space.Analysis of the Wechat book can provide a useful perspective for us to observe the new changes in the book industry.
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http://cbkx.whu.edu.cn/jwk3/cbkx/EN/Y2015/V23/I6/9