Abstract:

The mobile internet has changed the ways which the people receiving and processing information,user-centered interaction and multistage transmission network  has made it possible to construct personal information system.This paper made the Nandu Daily and Zaker as the research objects.The authors compared the similarities and differences between them in  content sources,sharing behaviors and audience feedback in the process of transmission.At last,this paper drew a general conclusion and discussed the possibility of constructing social interactive reading ecosystem.