Abstract:

Competition is the source of vitality of a business. The inadequate competition of China publishing market leads to the inferior vitality of the businesses. The present situation of China publishing market can be summed up as the following. The state-owned enterprises need deepening reform; private sectors have not been fully activated; the market system is under construction;while the international players are coveting.In one word,the security of publishing communication industry is not optimistic.It is necessary to determine potential dangers and take precautions.