关键词: 动漫游戏, 上市公司, 战略布局, 泛娱乐生态圈

Abstract:

Animation and game listed companies setting up pan-entertainment industry ecosystem
through capital operation is inherent logic of its recent strategic layout. This paper chooses 15 animation and
game listed companies as the research objects to sort out their development scale and overall revenues,
and analyzes the strategic layout trends of 15 companies to provide some ideas for the whole media listed
company in choosing the direction of the strategies layout.