出版科学 ›› 2013, Vol. 21 ›› Issue (1): 70-75.

• 发行学 发行工作 • 上一篇    下一篇

我国近十年来女性期刊研究综述   

朱静雯 汪全莉   

  • 出版日期:2013-01-15 发布日期:2013-01-15
  • 作者简介:朱静雯,武汉大学信息管理学院教授、博士生导师;汪全莉,武汉大学信息管理学院2008级博士生,湘潭大学公共管理学院副教授。
  • 基金资助:

    本文系湖南省教育厅资助科研项目(09c992)研究成果。

Review on Chinese Female Periodicals over the Past Ten Years  

Zhu Jingwen Wang Quanli   

  • Online:2013-01-15 Published:2013-01-15

摘要:

女性期刊作为我国期刊业的生力军,在近十年取得了长足发展,与此同时,对女性期刊的研究也达到一定的高度。通过对女性期刊发展的回顾与总结,围绕女性期刊的内容、广告与经营、女性期刊的批判与反批判、女性期刊的发展困境与策略、女性期刊的案例等方面进行研究综述。

关键词: 女性期刊,  研究综述

Abstract:

Female periodicals as the Chinese periodical industry an important force, in the past ten years, have made considerable development. At the same time, research of academic and industry circles on female periodicals has also reached a climax. In this article,it mainly makes a review and summary on the female periodical, inclucling the content of female periodical, advertising and business of the feminine periodicals, dilemma and strategies of the feminine periodicals development, criticism and counter-criticism of female periodicals ,the cases of several aspects.

Key words: Female periodicals,  Review