关键词: 电子杂志丨 名人丨 盈利模式 , 丨数字出版

Abstract:

Compare from the aspects of content styles, target audiences and profit models, and find many differences
between digital celebrity magazines in China and in the US. As against their American counterparts, shallow content,
lacking of unique style, excess fluidity of target audiences and obscure profit models are the main factors that restrict the
development of Chinese celebrity magazines.