出版科学 ›› 2019, Vol. 27 ›› Issue (3): 27-.

• 本期目录 • 上一篇    下一篇

编辑力研究的微观、中观与宏观之辨
——以童书出版编辑力为例

张 炯   

  1. (湖北第二师范学院文学院,武汉,430205)
  • 出版日期:2019-05-15 发布日期:2019-05-15
  • 基金资助:

    本文教育部人文社会科学研究项目“基于人工智能技术的编辑力体系构建及应用研究”(19YJC860049)研究成果之一

Research on Editorial Competence from Micro, Medium and Macro Perspectives :A Case
Study of Children’ Book Editorial Competence

  • Online:2019-05-15 Published:2019-05-15

摘要:

[ 摘 要] 依据编辑力的内涵和价值指向,将编辑力分为微观编辑力、中观编辑力和宏观编辑力,并围绕童书
这一特定研究对象,阐释童书出版编辑力的作用。从微观层面看,编辑力是童书作品创造力、童书质量保障力
与童书编辑的自我提升力;从中观层面看,编辑力是童书出版企业战略发展与市场竞争的重要源动力;从宏观
层面看,编辑力是平衡儿童阅读生态,提高童书品牌影响力的关键力量。

Abstract:

[Abstract] According to the connotation and value of the editorial competence, it can be divided into microeditorial
competence, medium editorial competence and macro-editorial competence. And around the specific
research object of children’s books, the paper explains the function of the editorial competence : from the micro
perspectives, the editorial competence is the guarantee of the topic planning and the quality of books; from the medium
perspectives, the editorial competence is an important driving force for the strategic development and market
competition of children’s book publishing enterprises; from the macro perspectives, the editorial competence
is the key force to balance children’s reading ecology and improve children’s book brand influence.