出版科学 ›› 2010, Vol. 18 ›› Issue (6): 39-.
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南长森 朱 尉
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媒介融合背景下, 跨媒体传播与国民阅读方式变革呈现出交互影响的嬗变轨迹, 使纸质阅读和 屏幕阅读成为信息认知的重要方式。 本文从跨媒体传播角度, 以阅读文化变迁为基点, 探讨跨媒体传播与国民 阅读方式变革的内在肌理和新媒体传播规律对文化消费的影响和启示。
Abstract:
Under the background of media convergence, there are great changes in the mutual influence between the cross-media communication and the innovation of reading style, which makes the paper-reading and screen-reading become important ways of people’ s information cognition. From the view of the cross-media communication, based on the development of the reading culture, the authors discuss the inner structures of the cross-media communication and the innovation of the reading style, as well as how the laws of communication have influenced and enlightened the culture consuming.
南长森 朱 尉. 跨媒体传播与国民阅读方式变革对文化消费的启示[J]. 出版科学, 2010, 18(6): 39-.
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链接本文: http://cbkx.whu.edu.cn/jwk3/cbkx/CN/
http://cbkx.whu.edu.cn/jwk3/cbkx/CN/Y2010/V18/I6/39