Abstract:

With the acceleration of Chinese publishing industry development and the development of economic
research on publishing industry, the related studies have been paid more and more attention to in recent years. Based
on the SCP analytical model of industry organization theory, the paper collects generally and systematically the research
situation from the industrial structure, market conduct and market performance and entire studies. And then the paper
carries out summary analysis of the main characteristic and the aspects to be reinforced in the future.