关键词: 数字出版 丨转型升级 , 丨产业集群丨 数字阅读

Abstract:

This paper analyzes the challenges and opportunities faced by China’s publishing industry, and then proposes
some suggestions including asset restructuring and industrial layout with digital publishing technology; acceleration of
the transformation from traditional publishing industry to the digital one and cluster development of China’s publishing as
well, in order to achieve the dominance of the publishing industry chain.