Abstract:

If publishing logistics is going to enter the supply chain management stage, there are a lot of obstacles
need to clear away. The author puts forward some suggestions to resolve them. The first one is making harmonious cooperation between the publishing enterprises; the second one is changing property structure from unitary one to multiownership one; the third one is implementing feedback system to preventing incompetent topics; the last one is standardizing information to make publishers , wholesalers and retail dealers share it.